ICOMIA (The International Council of Marine Industry Associations) has welcomed the appointment of Sarah Wallbank, Co-Chair of the ICOMIA/IFBSO Diversity Committee to the non-executive role of Global Partnerships Ambassador for British Marine.
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The Value of International Industry Relationships
The appointment recognises the value of international industry relationships and provides an additional opportunity to encourage dialogue, identify areas of mutual benefit and share positive initiatives between the UK leisure marine sector, ICOMIA’s global membership and its long-standing partner, the International Federation of Boat Show Organisers (IFBSO).
Strong Connections
Wallbank, who serves as Chief Executive Officer of August Race and is a Fellow of the Chartered Institute of Export & International Trade, brings international business experience and an established network of industry relationships to the ambassadorial position. Alongside her existing professional commitments role offers an opportunity to maintain connections, exchange ideas and recognise where existing industry networks might benefit from closer cooperation. The appointment also reflects the strong relationships between British Marine, ICOMIA’s national federations and IFBSO’s international boat show community.
Joe Lynch, CEO of ICOMIA, Comments
“We are delighted to see Sarah recognised through this appointment. Her experience as a UK marine business leader and her involvement as Co-Chair of the ICOMIA/IFBSO Diversity Committee give her a valuable international perspective. This ambassadorial role offers another welcome connection between our organisations, with the potential to highlight opportunities for mutually beneficial cooperation, share positive industry developments and encourage members to explore new connections across international markets.”
Collaboration Opportunities
International boat shows and industry gatherings offer particularly relevant opportunities for collaboration. From sharing industry knowledge and sustainability best practices to exploring reciprocal member benefits, event participation and introductions between national associations, there are many ways in which existing relationships could create additional value without the need for formal programmes or new structures.
Wallbank’s involvement with initiatives such as Oceans Assured™ also reflects a wider interest in recognising and sharing positive approaches to sustainability within the marine industry.
Sarah Wallbank Comments
“I am honoured to take on this ambassadorial role for British Marine alongside my existing commitments. The international marine industry is built on relationships, and I’ve always valued the opportunity to meet people, exchange ideas and learn from the experiences of others.
For me, it’s about staying connected, recognising opportunities where our industry networks might benefit from working more closely together and encouraging people to share ideas. Sometimes the simplest opportunities, whether that’s introducing organisations, sharing a successful sustainability initiative or exploring a benefit for members attending an international event, can make a real difference. I’m looking forward to seeing what ideas and connections naturally emerge.”
